Dude Revue
CLIENT : A local band related to the themes of "the Big Lebowski" seeking brand visuals that acknowledge the source material while still giving the band an identity of its own.
LOGO DESIGN
Client Intentions:
Groovy. Western. Retro.
Stacked lettering evokes old school signage.
Graphic elements add visual motion.
Layered text and artwork give depth but maintain legibility and hierarchy.
MERCHANDISE
Along with the full logo, a simplified logomark creates an icon better suited for merchandise with limited imprint sizes.
PALLETE
Rich gold and purples lean into the band's spirit and groove, while muted accents in blue and white bring a note of authenticity and folk.